How an idea gets validated
Data check
The idea is checked like any guru claim on sidehustlebusted.com: what does a typical beginner earn, measured with public data?
Kill criterion before launch
Before building, we write down the number that would stop the experiment, and when we look at it.
Build small, launch fast
The smallest version that real customers can pay for.
Public updates
Real numbers after 30 and 90 days: sales, revenue, costs, hours spent.
Verdict
SURVIVED if it meets its success criterion, STOPPED if it hits the kill criterion. Both stay online.